- Objective
Increasing Organic Traffic for Cannabis Startup
With over 80% of their traffic coming from mobile devices, Blazy Susan needed a mobile-friendly e-commerce website that would scale with their business. Using the WooCommerce platform, we built them a custom responsive website with a user experience that was fine-tuned for conversions.
- Solution
Performance Audit
We began our optimization process with a comprehensive performance audit that was designed to maximize page speed and boost overall website performance. Making sure the technical side of things are buttoned-up will give you the best foundation for future e-commerce growth.
Search Engine Optimization
Once we knew their website was performing optimally, we began optimizing their search presence to increase website traffic. Action items included keyword targeting, business profile setup, search console setup, linking analysis, and long-term SEO strategy.
Conversion Rate Optimization
Increasing traffic was only half the battle. We wanted more website visitors converting into paying customers. We developed a CRO (Conversion Rate Optimization) strategy that eliminated bottlenecks on their website, and encouraged more visitors to take action.
- Results
More Revenue
$12.4K (2018) to $1.1M (2024)
More Transactions
228 (2018) to 20K transactions (2024)
More Organic Traffic
476 (2018) to 64K sessions (2024)
More Total Traffic
365 (2018) to 256K users (2024)
